Volume Four · The Wardrobes

Six wardrobes,
one atelier.

Each wardrobe has been built, fitted, and re-fitted on real Kerala brides. Each piece carries its own tailor's tag — a code, a measurement, a story. Browse all 425+ pieces below, or visit the Calicut flagship to try them on.

In the wardrobes 425+ pieces · 130+ jewellery sets

Built since 2019

Fitted on 1000+ brides

Hindu bride in a red and gold lehenga seated against a leather couch

Wardrobe 01

The Hindu Bride.

The mandapam look. Built for the mehndi, the muhurtham, the sangeet, and the reception. Burgundy, kumkum, ivory, deep emerald — each piece finished with hand-zardozi, dabka thread, and sequinwork sourced from Lucknow and Surat.

01Bridal Lehenga · Maroon Anarkali · Hand-zardoziXS — XXL
02Reception Saree · Banarasi silk · Gold zariAll sizes
03Sangeet Anarkali · Pastel pink with dabkaXS — XL
04Half-saree set · Pattu silk · Temple borderCustom
05Engagement Lehenga · Ivory with pearl workAll sizes

Every piece is fitted twice. Every fitting is free. Each look is paired with a jewellery set chosen by our stylist for that exact silhouette — no extra fee, no upsell.

Book a Hindu Fitting →

Christian bride in a white lace gown with cathedral veil

Wardrobe 02

The Christian Bride.

The aisle look. Fitted bodices, cathedral veils, hand-beaded skirts. Every gown is altered to your frame — no pinning, no shortcuts. We work with the church photographer to choose a silhouette that photographs as well as it walks.

01Cathedral Gown · Pearl-beaded bodice · Long trainXS — XXL
02A-Line Gown · Soft lace · Off-shoulderAll sizes
03Mermaid Gown · Sequin tail · Sweetheart necklineXS — L
04Ball Gown · Tulle layers · Crystal bodiceAll sizes
05Reception White · Sheath cut · ModernXS — XL

Includes the veil, the gloves, the dupatta-style mantilla — whichever style you choose. Bouquet styling consultation, complimentary.

Book a Christian Fitting →

Muslim bride in a deep maroon embroidered gown

Wardrobe 03

The Muslim Bride.

The nikah, the reception, the family party. Designed for full-cover styling — long sleeves, high necklines, generous draping — without sacrificing the silhouette. Hijab-integrated veiling, fitted on the day of, by a stylist who has done this a thousand times.

01Nikah Anarkali · Deep maroon · Gold zardoziXS — XXL
02Sharara Set · Embroidered yoke · Long flareAll sizes
03Designer Abaya · Pastel · Pearl detailingAll sizes
04White Wedding Gown · Hijab veil · Full-coverXS — XL
05Reception Lehenga · Teal & gold · Modern cutAll sizes

Our hijab-stylist works with you on the day of the nikah — pleating, draping, securing — so the veil reads beautifully in photographs.

Book a Nikah Fitting →

Groom in an embroidered white suit beside bride in red lehenga

Wardrobe 04

The Groom.

The other half of the photograph. Sherwanis cut for the Indian frame — shoulders, chest, sleeve length — rather than imported Western proportions that never quite sit right. Bidri-work, mirror work, ivory, onyx, burgundy, white.

01Onyx Sherwani · Silver bidri-work · Tall collar36 — 46
02Ivory Sherwani · Gold dabka · Embroidered front38 — 44
03Indo-Western Suit · White · Floral embroidery38 — 46
04Jodhpuri Bandh-gala · Burgundy · Gold buttons38 — 44
05Reception Tuxedo · Black silk · Velvet lapel36 — 46

Includes turban styling consultation (Marathi safa, Sikh pagdi, or Malabar style), pocket square, brooch, and waistcoat. Free alterations to the chest, shoulder, and sleeve.

Book a Groom's Fitting →

Antique-gold bridal necklace, jhumkas and matha-patti laid on marble with rose petals

Wardrobe 05

Heirloom Jewellery.

The full set, paired with the gown. Every Allura outfit ships with a complete jewellery look — chosen by our stylist for that exact silhouette. Necklace, jhumkas, maathapatti, kamarbandh, hand-harness — whichever the look needs.

01Temple Set · Lakshmi pendant · Antique gold · PearlsFull set
02Kundan Set · Pink ruby · Polki centres · Diamond cutsFull set
03Polki Choker · Emerald drops · Layered haarChoker + drops
04Maathapatti · Pearl & gold · Three-strandAdjustable
05Contemporary Diamond · White-gold setting · SolitaireFull set

Every jewellery set is cleaned, polished, and re-strung between brides. We carry insurance on every piece. No extra fee for the jewellery if you're renting the gown.

Browse the Jewellery →

Chand-bali gold bridal set with green stones on marble — **Chand Set**Antique gold · Emerald · Pearl drops

Gold bridal necklace with matching jhumkas — **Temple Necklace**Lakshmi motif · Jhumkas

Layered gold haar necklace with red stones — **Layered Haar**Two-strand · Ruby accents

Maathapatti and choker bridal jewellery set — **Maathapatti Set**Choker · Forehead · Jhumkas

Three sisters in coordinated coral and gold wardrobes

Wardrobe 06

Family & Reception.

The mother's saree, the sister's lehenga, the brother's sherwani, the cousin's anarkali. Coordinated, fitted, photographed together. The cost of one ready-made bridal piece — for the entire wedding party.

01Mother of the bride · Ivory & gold KanchipuramAll sizes
02Sister Lehengas · Coordinated palette · 2-6 setsBy party
03Brother Sherwanis · Matching tonal paletteBy party
04Cousin Anarkalis · Modern silhouettesBy party
05Reception party set · Coordinated cocktailCustom

Visit with the entire family — we'll style the wardrobe together. One bill. One coordinated photograph that holds up forever.

Book the Family →

A EST · 2019

Your fitting awaits

Walk in. Try it on. Walk down the aisle.

Call · +91 93767 17777 Book a Fitting

No appointment fee · Family welcome · 10am — 9pm, all days

Six wardrobes,one atelier.